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The role of VR, AR, MR in the Meta and Crypto worlds

2023-08-24 23:31
As we all already know, a meta-universe is a much broader concept than just virtual games, and it is a combination of virtual reality (VR), augmented reality (AR), mixed reality (MR), blockchain, NFT, WEP3.0, cryptocurrencies, social media, and more.

So, while VR, AR and MR are some of the most important elements of the meta-universe that essentially offer users an immersive 3D virtual experience, let's take a look at what exactly are they?

Virtual Reality (VR):

VR is the term people are most familiar with. Virtual reality refers to a three-dimensional and computer-generated virtual environment either to replicate the real environment or an imaginary world that is created by a combination of realistic sounds, images and other sensations through the use of headsets - virtual reality helmets, gloves and body detectors equipped with touch sensors .

Some of you will say that the effect of being in virtual reality can sometimes isolate not only the users themselves, but also the people around them. But on the other hand, virtual reality can also bring people closer together, reducing the distance even between people around the world (at least virtually).

In virtual reality worlds, you can use body sensors in addition to a virtual reality headset to control your Avatar, your entire body, taking virtual reality to a new level of immersion.
- Some popular fashion brands, including Tommy Hilfiger, offer their customers an immersive 360-degree fashion show experience using in-store virtual reality headsets.

- As well as options for using VR headsets in Web3.0 Metaverse worlds such as Decentraland and Sandbox. We're already doing a fundamental breakdown of these projects for you.

Augmented Reality (AR):

AR is the real-time viewing of the physical World with its elements such as: augmented by digital touch, sound, graphics, video or GPS data. In other words, AR exists on top of our physical World, allowing users to see real space through their phone screens or using smart glasses, making virtual changes to it on the screen. Using the phones' cameras or smart glasses, apps can overlay digital content on top of our real-world environment. This technology does not take into account the users' environment and does not require interaction with the users' space, it relies on any surface and our physical world acts as a static background for it. Some of the famous examples of augmented reality are Pokemon Go, Snapchat filters and virtual.
- IKEA has developed a smartphone app called " Ikea Place" that allows customers to use AR through their smartphone's camera to place pieces of the brand's furniture in their homes so they can visualize how the products would look exactly in their environment.
- BMW has developed an augmented reality app called the BMW Individual AR App that allows customers to design the BMW Individual 7 Series according to their preferences that reflect their personal style. Customers will then be able to see the car life-size and even walk around the vehicle and examine all of its details.

Mixed Reality (MR):

MR is sometimes referred to as hybrid reality, it is the fusion of the virtual and physical Worlds to create a new space in which interaction between virtual and physical objects is possible in real time.
Unlike virtual reality, which immerses users in a completely virtual environment that simply overlays digital content on top of the physical environment without taking into account its unique and changing composition, MR devices instead constantly gather new information occurring in the environment.
This information is very useful for seamlessly placing digital content on top of the physical environment and users can interact with it. MR brings together the virtual and physical worlds where the virtual and physical are intertwined.
Education - With MR, the learning experience and effectiveness of students is enhanced by engaging them using real-world experiences instead of traditional visual or audio learning methods.
Medivis MR technology enables surgeons to improve surgical precision and patient outcomes. Medivis is designed to enhance surgical imaging, improve surgical outcomes and further save healthcare providers costs.
While there are still many questions about how the meta-universe will function in the future, we believe that VR, AR, and MR technologies will certainly play an important role in shaping the meta-universe, and we expect strong market growth in the next few years. After all, if the meta-universe is the interaction of virtual worlds, then VR, AR, MR technologies are the tools of interaction.
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